A FULL PLATE
IPSCO’s David Sutherland enjoys his perch as a low-cost producer at a time of buoyant demand. But he worries that China’s ascension is skewing the market. by Judith Crown

POWER SHIFT
The future of global trade hinges on demands for cuts in agricultural subsidies by the same countries that represent the biggest markets for metals. by John Zarocostas

TIDAL WAVE OF STEEL
What motivates the continued huge surge in Chinese steel production? Is it market ineptitude, policy paralysis or a determination to swamp the rest of the world with unneeded metal? by Steven B. Weiner

Publisher’s Note

NO SIDELINES IN POLITICS
by M. Robert Weidner, III

Under the Radar

UNDER THE RADAR

Advocacy

WHO CARES ABOUT MANUFACTURING?
The front runners for the 2008 presidential campaign mention manufacturing, but no one has a platform to advance free and fair trade.
by Ola Kinnander

Recruiting

NO MORE UGLY DUCKLING
The metals industry may have returned to prosperity, but its reputation could use a boost, especially among prospective young managers.
by Janet Liao

Guest Column

ESCAPE THE COMMODIZATION TRAP
Companies can add value by offering experience and customizing products and services on a mass scale.
by B. Joseph Pine II
How does this apply?
See Pine’s Top Ten List